The pleasant experience of eating something you have never had before will extend your life by 75 days.

Japanese proverb, Quotations book 2013


One of the most pleasant experiences in our life is to serve as a target, but without being hit.

proverb, often attributed to Sir Winston L. Churchill – British politician, 1940-45 and 1951-55 Prime Minister, Nobel Prize in literature 1953 (1874-1965), Quotations book 2018


Talk only what is helpful for building others up according to their needs, that it may benefit those who listen.

The Bible, Ephesians 4:29 (NIV) – Quotations book 2015


Talent, I believe, is most likely to be found among nonconformists, dissenters and rebels.

David Ogilvy – legendary British advertising executive and entrepreneur (1911-1999), from “Confessions of an Advertising Man” (1971), Quotations book 2015

Taking the job seriously

Always take your job seriously, never yourself.

Dwight David Eisenhower – American general and politician, 1953-61 34th president (1890-1969), Quotations book 2005

Taking away

The trick isn’t adding stuff, it’s taking away.

attributed to Mark Zuckerberg – American company founder: facebook (b. 1984)


Turn viewers to takers.

Slogan for motivation – Quotations book 2015

Take the opportunity

The sad truth is that opportunity doesn’t knock twice. You can put things off until tomorrow but tomorrow may never come.

Gloria Estefan – American singer and actress (b. 1957)

Take a position

Cowardice asks the question: “Is it safe?”
Expediency asks the question: “Is it politic?”
Vanity asks the question: “Is it popular?”
But conscience asks the question: “Is it right?”
And there comes a time, when one must take a position that is neither safe, nor politic, nor popular but he must take it because conscience tells him it is right.

Martin Luther King jr. – American civil rights activist and pastor, Nobel Peace Prize 1964 (1929-1968), from his speech “A Proper Sense of Priorities”, held in Washington on February 6th, 1968, Quotations book 2017


If not now, when?
If not here, where?
If not us, who?

American proverb – often falsely attributed to John F. Kennedy (American politician, 1961-63 35th president, 1917-1963) or Robert F. Kennedy (American politician (1925-1968), could not be verified


Synergy: A term widely used in business to explain an acquisition that otherwise makes no sense.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), in his letter to Berkshire Shareholders (1985)

Sympathy with suffering

It is much more easy to have sympathy with suffering, than it is to have sympathy with thought. Accordingly, with admirable though misdirected intentions, they very seriously and very sentimentally set themselves to the task of remedying the evils that they see. But their remedies do not cure the disease, they merely prolong it. Indeed, their remedies are part of the disease..

Oscar Wilde – Irish writer (1854-1900), from “The Soul of Man under Socialism” (1891), Quotations book 2004


Our record of persuading decent, intelligent people to stop doing dumb things is very poor. (Munger added, “Worse than poor.”) When people want to do something, they do it. When someone rises to be CEO, he doesn’t want to hear a shareholder telling him that his latest idea is dumb.

It’s better to be in a business with management you’re simpatico with than in a great business in which this isn’t the case.

We’ve learned more about human nature than understanding businesses in our long-term experience.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), at the general assembly 2001, Quotations book 2002

Swords to ploughshares

A successful man is one who can lay a firm foundation with the bricks others have thrown at him

David Brinkley – American journalist, news anchor and author (1920-2003), Quotations book 2017


The world will survive. It survived all of people’s stupidities as well as countless changes from Mother Nature and so it will do this time.

Jim Rogers – American investor, business columnist and author (b. 1942), Quotations book 2013


It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.

Charles Darwin – Britisch scientist (1809-1882), Quotations book 2016


The directors of companies, however, being the managers rather of other people’s money than of their own, it cannot well be expected that they should watch over it with the same anxious vigilance (…) .

Negligence and profusion, therefore, must always prevail, more or less, in the management of the affairs of such a company.

Adam Smith – English economist (1723-1790), from “n Inquiry into the Nature and Causes of the Wealth of Nations”, Book V, Chapter 1, Part 3 (1776)

Successful stock

If a business does well, the stock eventually follows.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930)

Success by acting

Everything comes to him who hustles while he waits.

Thomas Alva Edison – American inventor (1847-1931), Quotations book 2014


He profits most who serves best.

Arthur F. Sheldon – president of „Sheldon School of Business Building“ (1868-1936), Quotations book  2006


My material success was not to be attributed to what I have known or done myself, but to the faculty knowing and choosing others who did know better than myself. Precious knowledge this for any man to posses. I did not understand (for example) steam machinery, but I tried to understand that much more complicated piece of mechanism – man.

Andrew Carnegie – Scottish-born American steel entrepreneur (1835-1919), Quotations book 2003


If you want to go fast, go alone. If you want to go far, go together.

Kenyan proverb – Quotations book 2005


He has achieved success who has lived well, laughed often and loved much;

who has enjoyed the trust of pure women, the respect of intelligent men and the love of little children;

who has filled his niche and accomplished his task;

who has left the world better than he found it, whether by an improved poppy, a perfect poem, or a rescued soul;

who has never lacked appreciation of earth’s beauty nor failed to express it;

who has always looked for the best in others and given them the best he had;

whose life was an inspiration;

whose memory is a benediction..

Bessie Anderson Stanley – American author (1879-1952), written 1904


The secret of success is constancy to purpose.

Benjamin Disraeli – English writer and politician, 1868 and 1874-80 Prime Minister (1804-1881), feam a banquet speech at the National Union of Conservative and Constitutional Associations on June 24th, 1872


Success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome while trying to succeed.

Booker T. Washington – American educator, social reformer and civil rights activist (1856-1915)


Success is not measured by what we are, but by what we are compared to what we could be. It is not measured by what we have done, but by what we have done compared to what we could have done.

William B. “Bill” Gothard – American author and speaker, founded the Christian “Institute in Basic Life Principles” (b. 1934), Quotations book 2012


If at first you do succeed, quit trying.

Slogan at Berkshire Hathaway, from the essays by Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), Quotations book 2012


Success is the maximum utilization of the ability that you have.

Zig Ziglar – amerikanischer Autor, Motivationstrainer und Unternehmer (1926-2012)


My success ties with three words: work, work, work.

Baron Albert Frère – Belgian financier (1926-2018), from an interview in “Finanz und Wirtschaft” (August 9th, 2006), Quotations book 2011


There is no elevator to success. You’ll have to use the stairs.



Success doesn’t just come and find you,
you have to go out and get it.

Evan Carmichael – Canadian consultant and company founder (b. 1980), Quotations book 2017


Success consists of going from failure to failure without loss of enthusiasm.

wisdom, often attributed to Sir Winston L. Churchill – British politician, 1940-45 and 1951-55 Prime Minister, Nobel Prize in literature 1953 (1874-1965)


Success is a journey, not a destination. The doing is often more important than the outcome.

proverb, often attributed to Arthur Robert Ashe Jr. – American tennis player (1943-1993)


Some people dream of success, while other people get up every morning and make it happen.

attributed to H. Wayne Huizenga Sr. – American businessman and entrepreneur, founder of several companies e.g. Blockbuster Video (1937-2018)

Succesful investment

The only investment I ever made which has paid consistently increasing dividends is the money I have given to the Lord..

attributed to James L. Kraft – American entrepreneur, founder of J.L. Kraft & Bros., today Kraft Foods Inc. (1874-1953), Quotations book 2009


Nous réussissons aux entreprises qui exigent les qualités positives que nous possédons, mais nous excellons dans celles qui peuvent également se servir de nos défauts.

We succeed in enterprises which demand the positive qualities we possess, but we excel in those which can also make use of our defects.

attribuée à Alexis de Tocqueville zugeschrieben – philosophe politique et homme politique, historien français (1805-1859), Brochure de citation 2015

Study and action

Action without study is fatal.
Study without action is futile.

Axiom of the League of Women Voters’ of the United States, quoted in “The National Voter” (Supplement to the October 1967 issue), Quotations book 2019


I can do all things through Christ who strengthens me.

The Bible, Philippians 4:13 (ERV)


Good timber does not grow with ease. The stronger the wind the stronger the trees.

Douglas Malloch – American writer, known as “Lumberman’s poet” (1877-1938), from his poem “Good Timber” (1926), Quotations book 2015


Do not pray for lighter burdens, pray for a stronger back!

attributed to Teresa of Àvila – spanish mystic and Catholic nun (1515-1582), Quotations book 2019


Strength does not come from physical capacity. It comes from an indomitable will.

Mahatma Gandhi – Indian politician (1869-1948), in “Young India” from August 11th, 1920, Quotations book 2013 and 2015


People don’t buy WHAT you do, they buy WHY you do it.

Simon O. Sinek – American author, speaker and optimist (b. 1973), from “Start with Why: How Great Leaders Inspire Everyone to Take Action“ (2009), Quotations book 2018
see Startwithwhy.com

Store profits

Don’t store your profits here on earth, they can erode away or be stolen. Store them in heaven where they will never lose their value, and are safe from thieves! If your profits are in heaven your heart will be there too.

The Bible, Matthew 6:19-21 (N.N.) – Quotations book 2006

Stop before it is loo late

If you find yourself in a hole, stop digging!

adage, often attributed to William Penn Adair “Will” Rogers – American humorist (1879-1935), could not be verified by the Will Rogers Memorial Museum & Birthplace Ranch

Stock market success

To make money in stocks you must have the vision to see them. The courage to buy them and the patience to hold them.

George Fisher Baker – American financier and philanthropist (1840-1931), quoted by Thomas Phelps (American stocks analyst, 1902-1992) in “100 to 1 in the Stock Market” (1972), Quotations book 2015

Stayng power

One man has enthusiasm for 30 minutes, another for 30 days, but it is the man who has it for 30 years who makes a success out of his life.

Edward B. Butler – American painter (1853-1928), Quotations book 2006

Stay young

A person is not old until regrets take the place of dreams.

John Barrymore – American actor (1882-1942), as quoted in the biography “Good Night, Sweet Prince: The Life and Times of John Barrymore” by Gene Fowler (1949)

Stay with a problem

It’s not that I am smart, it’s just that I stay with problems longer.

Wisdom – often falsely attributed to Albert Einstein, Quotations book 2009

Stay together

The family that prays together stays together.

Al Scalpone – American author and scriptwriter (1913-2000), Quotations book 2013

Stay ahead

To stay ahead, always have your next idea waiting in the wings.

Prof. Rosabeth Moss Kanter – American sociologist at Harvard Business School (b.1943)


He uses statistics as a drunken man uses lamp posts – for support rather than illumination.

Andrew Lang – Scottish writer (1844-1912)


Most economists use statistics like drunks use lampposts: for support rather than for light.

attributed in a similar Version to Andrew Lang (1844-1912) and falsely to Sir Winston L. Churchill (1874-1964), Quotations book 2008


The state is the great fictitious entity by which everyone seeks to live at the expense of everyone else.

Frédéric Bastiat – French Economist and Journalist (1801-1850), Quotations book 2008

Starting minds

Mr. Drucker ist one of those writers to whom almost anything can be forgiven because he not only has a mind of his own, but has the gift of starting other minds along a stimulating line of thought.

Sir Winston L. Churchill – British politician, 1940-45 and 1951-55 Prime Minister, Nobel Prize in literature 1953 (1874-1965), about Peter F. Drucker, Austrian-born management expert (1909-2005)

Start walking

Don’t wait for the light at the end of the tunnel.
Stride down there… and light the thing yourself.

attributed to Sara Hamilton – Australian cattle breeder and author (1936-2005), Quotations book 2011


The secret of getting ahead is getting started.


Standard of knowledge

If we become increasingly humble about how little we know, we may be more eager to search.

Sir John Marks Templeton – British value investor and philanthropist (1912-2008)

Staff selection

Hire people who are better than you are, then leave them to get on with it.

David Ogilvy – legendary British advertising executive and entrepreneur (1911-1999), Quotations book 2018


MBA students come out with: “My staff is my most important asset.” Bullshit. Staff is usually your biggest cost. We all employ some lazy bastards who needs a kick up the backside, but no one can bring themselves to admit it.

Michael O’Leary – Irish businessman, who made Ryanair one of the largest European airlines (b. 1961)

Spiritually poor

This country cannot afford to be materially rich and spiritually poor.

John F. Kennedy – American politician, 1961-63 35th president (1917-1963), from his State of the Union Address on January 14th, 1963

Spirit of Prussia

The idea of freedom can never be separated from the true spirit of Prussia.

Henning von Tresckow – German generalmajor and resistance fighter (1901-1944), Quotations book 2006


I’ve always found that the speed of the boss is the speed of the team.

Lee Iacocca – American entrepreneur, savior of Chrysler (b. 1924)


Speculation…is neither illegal, immortal nor un-American. But is not a game in which Charlie and I wish to play. We bring nothing to the party, so why should we expect to take anything home?

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), Quotations book 2010

Sow and reap

Whatever one sows, that will he also reap.

The Bible, Galatians 6:7 (ESV) – Quotations book 2016

Sound investing

(Benjamin Graham) wasn’t about brilliant investments and he wasn’t about fads or fashion. He was about sound investing and I think sound investing can make you very wealthy if you’re not in too big of a hurry. And it never makes you poor, which is better.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930)

Solve problems

Whatever the problem, be part of the solution.

Tina Fey -American comedienne and actress (b. 1970), from her book “Bossypants” (2011)


What sunshine is to flowers, smiles are to humanity.

Sprichwort – published in Frank Leslie`s Sunday Magazine, book 13 (1883)

Smart leader

If you are a leader and you are the smartest guy in the room, you have got real problems.

Jack Welch – born John Francis Welch Jr., legendary American manager (General Electric), Fortune 1999: Manager of the Century (b. 1935)

Small people

Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.

attributed to Mark Twain – born Samuel Langhorne Clemens, American writer, (1835-1910), Quotations book 2008

Small and big

The strength to decide big matters comes from a continuous reflection upon the small matters.

Gerd Bucerius – German publisher (1906-1995), Quotations book 2005 + 2011

Six Rules on How to Be Successful

1. Trust yourself.
2. Break some rules.
3. Don’t be afraid to fail.
4. Ignore the naysayers.
5. Work like hell.
6. Give something back.

Arnold A. Schwarzenegger – Austrian-born American actor, bodybuilder and politician, 2003-11 Governor of California (b. 1947), in his commencement speech at the University of California (May 15th, 2009), Quotations book 2017

Sitting in the shade

Someone’s sitting in the shade today because someone planted a tree a long time ago.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), Quotations book 2002

Sit and think

We both insist on a lot of time being available almost every day to just sit and think. That is very uncommon in American business. We read and think. So Warren and I do more reading and thinking and less doing than most people in business. We do that because we like that kind of life. But we´ve turned that quirk into a positive outcome for ourselves.

Charlie Munger – Vice Chairman of Berkshire Hathaway (b. 1924), Quotations book 2013


Everything should be made as simple as possible, but not simpler.

attributed to Albert Einstein – German physicist, Nobel Prize in Physics 1921 (1879-1955), Quotations book 2007


Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.

attributed to Charles Mingus – American jazz musician and composer (1922-1979), Quotations book 2010


Ideas that have great results are always simple ones.

Leo N. Tolstoy – Russian writer (1828-1910), from “War and peace” (1869), Quotations book 2012


Great leaders are almost always great simplifiers.

Colin Powell – American general and politician, 2001-05 Secretary of state (b. 1937), Quotations book 2012


The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.

Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930)


Keep things simple and take them seriously – simplicity is the end result of long hard work, not the starting point.

realization – Quotations book 2010


Simplicity is the ultimate sophistication.

wisdom, often attributed to Leonardo da Vinci – Italian polymath (1452 – 1519), Quotations book 2018


Out of the freedom from worry that God’s generosity provides comes an impulse toward simplicity rather than accumulation.

John Piper – American pastor and author (b. 1946)


The Three Wise Men found Bethlehem without GPS.
The Sheperds learned about the Good News without WhatsApp.
The Evangelists put it all down to writing.
It is so simple to share the Word.

Werner Tiki Küstenmacher – German pastor, author and caricaturist (b. 1953), Quotations book 2018


Do not speak unless you can improve on the silence.

rule for monasteries – Quotations book 2008


God’s native language is silence, the church fathers say. Silence is God’s voice, and that voice says, “I love you, I love you, I love you.” For silence is the space that God has made within his Being for us to be. This is love: to let the other be, to open a space within self for other. Silence is that space within God’s being where we are able to be. So, when we hear silence, we are listening to God tell us that he loves us enough to make room within himself for us.

Prof. Joseph McQueen – American linguist


There is enough for everybody’s need, but not for everybody’s greed. If everybody shares enough, everybody has enough.

Dr. Frank Buchman – American theologian, founder of the Moral Re-Armament (MRA) (1878-1961), Quotations book 2011

Seven social sins

1. Wealth without work

2. Pleasure without conscience

3. Knowledge without character

4. Commerce without morality

5. Science without humanity

6. Worship without sacrifice

7. Politics without principle

Mahatma Gandhi – Indian politician (1869-1948), Quotations book 2007


A setback is a setup for a comeback.

Dr. Robert H. Schuller – American evangelist and reformed priest (1926-2015), Quotations book 2012


If you renounce the powerful motor of profit-striving you have to put another power in its place: service in the religious sense. That is solid ground and brings blessings which we feel thankfully every day. Living and believing in the midst of all the indifference – that is the great experience.

Celui qui renonce au puissant moteur du gain doit le replacer par une autre puissance: servir dans le sens de la foi. C’est une base solide qui apporte le bonheur que nous ressentons, chaque jour, avec reconnaissance. Vivre et croire, entouré de tant d’indifférence, est une expérience merveilleuse.

Gottlieb Duttweiler – Swiss entrepreneur, founder of Migros (1888-1962), in „Wir Brückenbauer“ (May 16th, 1958), Quotations book 2017

Serve God with money

Remember this: you can’t serve God and money but you can serve God with money.

Selwyn Hughes – English pastor and author, founder of the christian publishing company CWR (1928-2006), from “Service in the Eighth Degree – A biblical perspective on giving”


God, give us grace to accept with serenity the things that cannot be changed, courage to change the things which should be changed, and the wisdom to distinguish the one from the other.

Reinhold Niebuhr – German-American theologian (1892-1971), Quotations book 2006

Sense of Christmas

The most precious gift that we can give to someone is the time we take to spend with them.
If we appreciate this, we have understood the meaning of Christmas.

Roswitha Bloch – German lyricist, aphorist and lecturer (b. 1957), Quotations book 2017


I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.

Estée Lauder – born Josephine Esther Mentzer, American Company founder (1906-2004), in the documentary “Estée Lauder: The Sweet Smell of Success” (1985), Quotations book 2018

Sell eqipment instead of digging for gold

Since the Industrial Revolution began, going downstream – investing in businesses that will benefit from new technology rather than investing in the technology companies themselves – has often been the smarter strategy.

Ralph Wanger – American fund manager (b. 1934), Quotations book 2019


One can sell anything, if it is in fashion. The problem is making it fashionable in the first place.

Ernest Dichter – American social scientist, pioneer of market psychology (1907-1991), Quotations book 2012


You have to do your own growing no matter how tall your grandfather was.

Abraham Lincoln – American politician, 1861-65 16th president (1809-1865), Quotations book 2006


Be the person you always wanted to be!

Motivation – Quotations book 2002


The easiest person to fool is yourself.

Richard Phillips Feynman – American physicist, Nobel Prize in physics 1965 (1918-1988)

Self directed

The hourly wages are in fact four times higher in Denmark, but our employees there are four times as productive as their colleagues in Hungary and the Czech Republic as well. Labour costs only make up one third of the production costs. In Billund for example we need only one executive for 80 employees because they are highly qualified and can lead themselves.

Jørgen Vig Knudstorp – Danish manager, LEGO (b. 1968), Quotations book 2012


It is only occasionally that there is any reason for selling (carefully selected stocks) at all.

Philip A. Fisher – Growth-Investor and mentor of Warren Buffett (1907-2004), Quotations book 2007


First, you need two piles. You have to segregate businesses you can understand and reasonably predict from those you don’t understand and can’t reasonably predict. An example is chewing gum versus software. You also have to recognize what you can and can not know. Put everything you can’t understand or that is difficult to predict in one pile. That is the too hard pile.

Once you know the other pile, then its important to read a lot, learn about the industries, get background information, etc. on the companies in those piles. Read a lot of 10Ks and Qs, etc. Read about the competitors.

I don’t want to know the price of the stock prior to my analysis. I want to do the work and estimate a value for the stock and then compare that to the current offering price. If I know the price in advance it may influence my analysis..

following Warren Buffett – American value investor, Chairman of Berkshire Hathaway (b. 1930), Quotations book 2013